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  1. Pittsburgh Technology Council
  2. 2016-2017 Creative Industries Network DIY Presentations

Design Matters: Harnessing the Power of Clarity for Better Business Communications, with ThoughtForm

The Creative Industries Network’s Design Matters Series presents an introduction of the Six Clarity Methods -- the tools and techniques that communicators use every day to improve comprehension and retention. These game-changing methods employ successful methodologies from ThoughtForm's own practice, and attendees will receive a printed pocket-guide for the six-method program. In addition to the specifics of the Six Clarity Methods, attendees will learn how design thinking methodologies can be applied to everyday business practice and an better understanding of the role of visual communication in business.

ThoughtForm is a Pittsburgh-based design consultancy focused on visual communication, working with leadership teams in organizations ranging from Fortune 100 companies to small nonprofits. Presenters Marisa Boevers and Maeve Klutch are obsessed with clarity. For the last 10 years, Marisa, a graduate of Carnegie Mellon University has been helping ThoughtForm's clients to shape and share their stories. Three years ago, Maeve, a graduate of Penn State University, joined the team and ever since they've been applying a keen understanding of business problems and out-of-the-box thinking to bear on a wide variety of projects, especially complex information and interactive projects.
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